GWM Ora receives 2025 update for Australian market

A fresh chapter for GWM Ora

The GWM Ora has entered 2025 with a major update aimed at reinvigorating its presence in Australia’s competitive electric vehicle market. With new technology, smarter battery systems, and a shift in production location, the brand is seeking stronger momentum.

These changes arrive as the Ora faces a notable sales decline compared with its rival, the BYD Dolphin. The refreshed model aims to deliver more range, advanced features, and renewed value, positioning itself as a serious alternative for local EV buyers.

Battling a sales decline

With the Thai-built update, official drive-away pricing is $35,990 (Lux), $37,990 (Ultra, limited to 30 units), and $38,990 (GT); earlier discounts on the outgoing base car reached $33,990 DA. In July 2025 alone, the BYD Dolphin achieved 561 sales, indicating a significant increase in its market share.

This widening sales gap underscores the urgency behind GWM’s upgrade strategy. By addressing consumer expectations for range, pricing, and features, the company hopes to attract buyers who might otherwise gravitate toward more established competitors in the segment.

New line-up and pricing

The 2025 Ora lineup includes models priced between $33,585 and $46,990, depending on the variant and dealer. Each trim comes with standard equipment aimed at improving overall value.

This replaces the previous Standard/Extended Range structure; the current line-up is Lux and GT, with a short-run Ultra, which ranged from $35,990 to $43,990. By adjusting pricing and features, GWM hopes to strike a better balance between affordability and perceived sophistication.

Shifting production to Thailand

One major change involves manufacturing, with the Ora for Australia now being built in Thailand rather than China. GWM says this shift allows for more streamlined production and distribution tailored to the needs of the Australian market.

Production will, however, remain limited, according to the company’s statements. This potentially means buyers could face waiting times if demand increases, though the move may also bring logistical benefits in terms of regional supply chain efficiency.

Trim levels simplified

The update trims the range to mainly two enduring grades, the Lux and GT, while introducing a limited Ultra edition at launch. Only 30 examples of the Ultra will be available, giving it exclusivity within the lineup.

By concentrating on fewer versions, GWM seeks to simplify buyer decisions while still offering a spread of options. This shift indicates a sharper focus on appealing to mainstream consumers rather than overcomplicating the range with too many choices.

A smarter battery solution

Central to the upgrade is a new 57.7 kWh LFP battery (SVOLT), replacing the former 48 kWh and 62 kWh packs across the range. This single unit standardizes performance across trims while improving overall efficiency and durability compared with the outgoing system.

The update reflects a growing industry trend toward streamlined battery solutions that maximize longevity and safety. According to GWM, the new pack underwent extensive testing for crash resistance, fire exposure, and puncture performance to ensure continued five-star ANCAP safety compliance.

Driving range comparisons

With the new battery, the Lux is rated at 400 km WLTP and the GT at 380 km WLTP (the pre-update SR/ER claims were 310/420 km).

Such results highlight the balance GWM is striking between affordability, range, and efficiency. While some buyers may lament the reduction from the former extended option, the gains in entry-level performance are designed to appeal to cost-conscious city commuters.

Vehicle-to-load advantage

One of the most appealing new technologies is vehicle-to-load capability rated at 6 kW. This allows owners to power household appliances, camping equipment, or even emergency devices directly from the car’s battery.

V2L functionality has become a sought-after feature in modern EVs. By including it, GWM positions the Ora as a versatile option not just for commuting but also for lifestyle needs where external power access may be limited.

Climate control efficiency

The updated Ora now features a heat-pump climate control system. Unlike traditional air conditioning units, heat pumps require less energy, helping to preserve driving range by reducing the power drawn from the battery during operation.

This technology represents an important step in boosting everyday usability. Particularly in climates with variable temperatures, energy-efficient air management means drivers can stay comfortable without feeling concerned that comfort settings will significantly erode driving distance.

Enhanced connectivity tools

The new Ora introduces an upgraded smartphone app, allowing users to monitor charging progress, schedule off-peak charging sessions, and set geo-fencing alerts for other drivers of the car. These features bring greater convenience and peace of mind to owners.

Such digital integration reflects the modern expectations of EV customers, many of whom value seamless connectivity between vehicle and device. By incorporating advanced app features, GWM is narrowing the gap with rival models already offering similar capabilities.

Familiar powertrain performance

Beyond battery improvements, the powertrain remains mostly unchanged. A single front motor makes 126 kW and 250 N·m; 0–100 km/h is 9.0 s, slower than the previous 8.4 s claim due to extra mass, slightly slower than the previous configuration.

Although performance figures are modest, they align with Ora’s positioning as an affordable, practical EV. GWM has focused more on efficiency and technology upgrades than on raw acceleration, understanding its customers prioritize usability and range over speed.

Ora Lux features

The entry-level Lux includes 18-inch alloys, LED headlights, leatherette/suede, 10.25-in cluster + 10.25-in touchscreen, wireless CarPlay/Android Auto, wireless charging, 7 airbags, surround-view camera, and a comprehensive ADAS suite.

It also features adaptive cruise control, lane-keeping assist, and pedestrian detection technology. These inclusions make the Lux an attractive option for buyers seeking comprehensive features at an affordable price point in Australia’s growing electric vehicle market.

The limited Ultra edition

Stepping up to the Ultra adds premium touches such as a panoramic sunroof, kick-sensing electric tailgate, and massaging, heated, and ventilated front seats. This grade also includes a heated steering wheel and automated parking assist technology.

With only 30 examples available, exclusivity adds to the Ultra’s appeal. Buyers who manage to secure one gain a model that blends advanced convenience features with practicality while still maintaining strong affordability compared with higher-priced EV competitors.

Flagship GT highlights

The flagship GT adds sporty elements, including 18-in machined wheels, a GT body kit, red calipers, GT interior trim with red stitching, and launch control for a sportier feel.

Additional driving features include launch control, enhancing the GT’s spirited feel despite its modest output. While not a high-performance EV, the GT offers personality and flair within an accessible price range for those who value sporty aesthetics.

Safety remains paramount

GWM states that despite updates, the Ora continues to hold its five-star ANCAP rating. Standard equipment includes autonomous emergency braking, lane departure warning, rear collision warning, and intelligent driver monitoring for fatigue or distraction.

These systems are paired with traffic sign recognition, adaptive cruise control, and intelligent dodge functionality. Collectively, these measures ensure the Ora remains competitive with safety standards that many consumers now expect in modern electric vehicles.

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The road ahead for GWM Ora

The Ora’s upgrades are designed to tackle growing competition in Australia’s EV segment, particularly against the BYD Dolphin. With improved range, fresh styling, smarter tech, and adjusted pricing, GWM is determined to regain consumer attention.

Success will depend on how buyers perceive the balance of affordability and performance. If GWM can position the Ora as a compelling alternative, its 2025 upgrades may provide the sales revival the brand has been working toward.

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Surprised by how much the upgraded GWM Ora is packing to challenge the BYD Dolphin? Tell us which new feature stands out to you, or drop your favorite detail in the comments below.

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This slideshow was made with AI assistance and human editing.